Arsalan Kulachii
SEO Expert & Digital Marketer
Results-driven SEO Specialist with over 5 years of experience crafting and executing campaigns that drive targeted traffic, enhance visibility, and boost online revenue. My mission is to turn search intent into business impact.
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Professional Summary
Data-Driven Strategy
Specializing in crafting and executing SEO campaigns rooted in data and guided by analytics for continuous optimization and ROI-focused decision-making.
Proven Track Record
Over 5 years of experience in agency and in-house environments, successfully managing SEO for diverse industries, from e-commerce to SaaS.
Holistic Approach
Leveraging both on-page and off-page SEO techniques to deliver measurable improvements in organic search rankings and technical performance.
Core Skills & Expertise
Technical SEO
Audits, Core Web Vitals, schema markup, and page speed optimization.
On-Page SEO
Keyword research, content optimization, meta tags, and internal linking.
Off-Page SEO
Backlink strategy, outreach, and expert link building techniques.
Local SEO
Optimization and management of Google Business Profile.
SEO Strategy Focus
Analysis
Competitor and market analysis, keyword research, and SERP analysis.
Planning
Developing comprehensive SEO content strategy and editorial calendars.
Optimization
Implementing technical and on-page improvements for performance.
Reporting
Web analytics and reporting using Google Analytics and Looker Studio.
My approach is cyclical, ensuring continuous optimization and adaptation to the evolving search landscape.
Technical Tool Proficiency
  • Technical Audits: Screaming Frog, Moz, Ubersuggest.
  • Keyword/Content: SEMrush, Ahrefs, Surfer SEO, Google Keyword Planner.
  • CMS Platforms: WordPress, Shopify, Magento, Wix.
  • On-Site Tools: Yoast, Rank Math.
  • Web Technologies: HTML, schema markup, Core Web Vitals.

I constantly stay updated with the evolving search landscape to ensure cutting-edge strategies.
Experience: Uplift Pakistan
Team Lead Manager
December 2021 - November 2024 (3 years)
Leadership & Execution
Managed and led a team, overseeing the execution of comprehensive digital marketing and SEO strategies.
Strategic Growth
Focused on driving targeted traffic and enhancing search engine visibility for organizational goals.
Education & Academic Foundation
Lahore University of Management Sciences (LUMS)
Degree: Bachelor of Science (BS)
Field: Information Technology
Years: 2019 - 2023
My academic background in Information Technology provides a strong technical foundation for complex SEO challenges.
Top SEO Capabilities
SEOmoz Expertise
E-commerce SEO
Global SEO Strategy
I specialize in scaling SEO efforts across large platforms and international markets, ensuring compliance and maximizing organic reach.
Digital Marketing Roles
SEO Strategist
Developing long-term growth plans.
Technical SEO Expert
Optimizing site health and performance.
Link Builder
Executing high-quality off-page campaigns.
WordPress Developer
Implementing SEO-friendly site structures.
I thrive in collaborative environments, communicating complex ideas clearly to align SEO efforts with broader digital marketing strategies.
Get In Touch
+923364280902
Work Phone
Available for professional inquiries.
Email
Best way to reach me for new opportunities.
Lahore
Location
Based in Lahore, Punjab, Pakistan.
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